2025 Winners Announced!

WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2025 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

image of Lowe's Wins 2025 Best Retail Mobile Application Mobile WebAward for Lowe's Mobile App

To: Lowe's

For: Lowe's Mobile App

Award: Best Retail Mobile Application

Click here to see entry creative

About the Entry



The Lowe’s mobile app delivers a best-in-class customer experience by merging intuitive design with powerful,
personalized technology. With Store Mode, the app transforms into a real-time navigation tool, helping customers
locate products, explore store deals, and check availability, turning store visits into seamless, efficient journeys.
The Lowe’s App also offers dedicated features and Pro-centric Digital tools for Professional customers based on
their specific needs. These include shared lists and simplified order tracking, all integrated with MyLowe’s Pro
Rewards. Additionally, we offer Purchase Authorization on our app, enabling Pros to allow others within their
organizations to make purchases on their behalf via a QR code.
Backed by AI-driven personalization, the app curates content, promotions, and project recommendations tailored
to each user’s behavior, location, and preferences. This includes dynamic home maintenance reminders and
loyalty-based insights that drive deeper engagement.
Innovative and interactive tools within our app take the experience even further. Visual Search enables users to
snap a photo of any item and instantly find matching or similar products, eliminating guesswork and making
inspiration instantly actionable. Style Your Space helps customers turn photos of their rooms into personalized,
shoppable designs, allowing users to reimagine their spaces and preview products in their homes. Mylow, the first
GenAI-powered home improvement virtual advisor, also helps customers get 24/7 support to address their broad
range of questions and needs.
From inspiration to installation, Lowe’s mobile app meets customers where they are, empowering smarter
shopping, solving problems in real time, and turning complex projects into intuitive experiences.