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THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2014 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

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image of Ben Greenberg, Vice President, Mobile Products & User Experience, WebMD/Medscape Wins 2014 Best Healthcare Provider Mobile Application, Best Mobile Industry Mobile Application Mobile WebAward for Medscape Medpulse Delivers Medscape Content to Mobile Users

To: Ben Greenberg, Vice President, Mobile Products & User Experience, WebMD/Medscape

For: Medscape Medpulse Delivers Medscape Content to Mobile Users

Award: Best Healthcare Provider Mobile Application, Best Mobile Industry Mobile Application

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About the Entry



Medscape MedPulse is an innovative medical news app for iPhone and iPad that enables healthcare professionals to stay up-to-date on the latest medical news and expert perspectives in a free, easy-to-navigate app that can be personalized to their interests.

The app features the latest medical content from Medscape's award-winning editorial team, and is the first medical news app to include an automatically curated Twitter feed to help users stay informed of important medical trends being shared in real time by physicians and other leading medical commentators.
MedPulse delivers the top news in medicine and in-depth specialty news and insights from the top medical thought leaders. Users of the new app can:
•Read the latest medical news and commentary from Medscape, the leading source of professional medical information.
•Keep up on vital professional and practice information with Medscape's popular Business of Medicine section, which examines the business, legal, ethical and practice challenges of today's doctors.
•Stay current with breaking drug and device news from the FDA, new practice guidelines and practice-changing clinical trials.
•Personalize their experience by choosing the specialties, topics and experts that are most important to them.
•Follow what's trending in medicine across social media and around the web with Medscape's curated Today on Twitter feature and influential blog feeds.

For more information on the MedPulse app, please visit medscape.com/medpulseapp