WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2025 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: VML Group Thailand

For: Mazda Thailand Website

Award: Best Automobile Mobile Website

Click here to see entry creative

About the Entry

The Mazda Website is a mobile-first platform designed to serve a diverse range of automotive audiences in Thailand. It caters to people at different life stages — from young, first-jobbers starting with an eco car, to executives seeking a premium sedan, families looking for an SUV, and professionals choosing a pickup truck for both rugged adventures and practical cargo space.

The site is built not only for prospective buyers researching their next vehicle, but also for existing Mazda owners seeking after-sales service information, maintenance support, and updates on Mazda Family activities. It provides comprehensive vehicle details, immersive imagery, and practical tools such as a quote calculator and dealer locator to help users make informed decisions.

The goal is to create a joyful and inspiring brand experience that reflects Mazda’s promise “Joy Drives Lives” while demonstrating attention to detail, technical expertise, and a deep understanding of customer needs. Every interaction is designed to be intuitive, visually engaging, and informative, seamlessly guiding users from online exploration to the next step in their journey, whether that’s booking a test drive, contacting a dealer, or engaging with the Mazda community.