WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2024 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: LHWH Advertising & PR

For: Broadway at the Beach Website

Award: Outstanding Mobile Website

Click here to see entry creative

About the Entry

Broadway at the Beach is South Carolina’s number one tourist destination, attracting more than 12 million visitors annually. It’s set on 350 acres in the heart of Myrtle Beach and features world-class shopping, dining, attractions and entertainment in a series of magical,interconnected villages surrounding the 23-acre Lake Broadway.

Day or night, Broadway at the Beach is a must-see destination for visitors of all ages. It’s one of Myrtle Beach’s most energized experiences, joining together a distinguished collection of specialty shops featuring national and local brands, more than 20 restaurants and eateries, the area’s most popular attractions and world-class entertainment and hotels.

We created a new website for Broadway at the Beach to showcase all of its attributes and offerings. The site was designed to be as exciting and energetic as it is to experience the property in person.

One key component of this new site design is a custom-designed fully interactive property map that allows visitors to explore the many things to see and do – with ease and in great detail.

The site’s main search directory features rich visual imagery and entices visitors to find just what they are looking for, using its clean and categorized search functionality.

 

Award Credits

Contributors:

Interactive Creative Director & Web Designer:	Pat Harris
IT Director & Dev Ops Manager:	Dana McDonald
Digital Services Director & Videographer:	Tracey Geary
Editor & FX:	Emily Trampf
Director:	Andy Lesnik