2021 Call to Entry is Open!

WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2020 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

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image of BrandExtract Wins 2020 Best Construction Mobile Website Mobile WebAward for PWI Construction Website

To: BrandExtract

For: PWI Construction Website

Award: Best Construction Mobile Website

Click here to see entry creative

About the Entry



Having built a new brand, PWI Construction partnered with BrandExtract to build a new website. PWI Construction wanted to attract prospective clients in the construction industry as well as new potential employees. To help keep this in mind, a strategy was built around personas that reflected the various wants and needs of the audience, which were then ingrained into the website goals. The goals for the website were to provide a dynamic, engaging, and highly usable website experience, increase lead generation and conversion points throughout the site (which were untracked), improve SEO and online search and integrate online marketing tools to better measure website performance, highlight company culture, employees and careers at PWI, and implement a robust web content management system (CMS).

 

Award Credits

Contributors:

Brand Strategist:

Jonathan Fisher

Web Strategist:

Cynthia Stipeche

Project Manager:

Alexandria Attar

Information Architect:

Jason Wolter

Creative Director:

Cynthia Stipeche

Art Director:

Britany Ponevelle, Margo Lunsford

Sr. Designer:

Adam Tapely

Designer:

Camila Ruiz

Developer:

Steven Fippinger

Content Strategist:

Chris Wilks