WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2019 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Billtrust

For: Billtrust Website

Award: Best Financial Services Mobile Website

Click here to see entry creative

About the Entry

Billtrust’s website was redesigned with the goal of solidifying its brand leadership position in the rapidly maturing Accounts Receivables industry. It clearly displays Billtrust’s various products, explains its services and provides helpful resources, including white papers, case studies, blogs and testimonials, for current and prospective clients. The website release includes a key number of improvements, including mobile optimization for a better experience, an overhaul of measurement and metrics to enable data-driven decision making with a focus on engaging customers and prospects longer, simplified product families to make it easier for customers to navigate the website, compelling new content and resources, and increased security from consolidating and retiring old standalone websites. Billtrust updated its website with customer needs and wants top-of-mind. With that, Billtrust is differentiating its brand experience by driving consistency around how it looks, sounds and behaves to better the customer experience.

 

Award Credits

Contributors:

CEO & Founder:	Flint Lane
President:	Steve Pinado
SVP, Marketing:	Marcel Korst
VP, Product Marketing:	Neeharika Nagisetty
Director of Digital Design and Creative Services:	Kurt Konow
Director of Marketing Communications:	Meredith Simpson
Digital Designer:	Mariah Gardziola
Web Technologist:	Micah Pierce
Digital Content Writer:	Eric Gale