WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2018 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Hong Kong Trade Development Council

For: hktdc.com Small Orders Mobile Site

Award: Best Small Business Mobile Website

Click here to see entry creative

About the Entry

Hong Kong Trade Development Council (HKTDC) recognises that today’s buyers are increasingly seeking suppliers accepting smaller quantity orders to address shorter product life cycle, test the market and minimise inventory. In response to this trend, HKTDC launched the hktdc.com Small Orders initiative.

hktdc.com Small Orders is a business-to-business online transaction platform for international buyers, creating new business opportunities and flexibility for direct online purchase of quality products in small quantities. This online trading platform now features more than 120,000 products accepting small-volume orders ranging from 5 to 1,000 units, allowing buyers to source all year round.

The online transaction platform enables small and medium-sized enterprises to reach out to new buyer segment such as small shop owners, e-tailers, as well as importers and distributors in emerging markets.

Detailed product specifications, minimum order quantity, unit price, delivery options, cost, and lead time are available online to facilitate instant transactions between buyers and suppliers. Buyers have the convenience of using credit cards or their PayPal accounts to settle online payment. In view of the increasing popularity of mobile devices, the hktdc.com Small Orders used common mobile-friendly design that is similar to business-to-consumer websites in the market, to strengthen the connections between buyers and suppliers.

The hktdc.com Small Orders online platform generated more than 2,900,000 business connections between buyers and suppliers worldwide so far.

 

Award Credits

Contributors:

Director, Publications & E-Commerce :	Loretta Wan