WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2012 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Stepstone - The Reference

For: StepStone Job App

Award: Best Employment Mobile Application

Click here to see entry creative

About the Entry

THE CLIENT

StepStone is one of the most successful online job board businesses in Europe today.
With over 9 million visits and more than 70 000 job listings each month, StepStone operates some of the most powerful online job portals in the European market.

THE CHALLENGE

Recruitment focuses on finding the right candidate for the right job. That’s why Belgian and European recruiters are interested in good job listings. The market potential of smartphones encouraged StepStone to introduce a mobile app for both iOS and Android users to experience the potential of the mobile market opportunities.

THE SOLUTION

The ease of use for both registered StepStone users and newcomers was crucial in developing the new application. That’s why we paid great attention to a consistent global branding and an optimal user experience. The application is straightforward, both in look and feel as well as in the offering, just as the StepStone user likes it.

Then we added some features to enhance the mobile experience:

• Finding jobs near you is easy: find matching jobs based on your location
• One click access to the most recent jobs matching your latest search
• Save jobs as favorites so you can easily find them back later
• Create a Job Agent and receive regularly the latest matching jobs
• Find job locations on a map
• Send and share jobs on Twitter, Facebook or e-mail


THE RESULTS

Within a month after the launch 2500 people in Belgium had installed this application, and by the end of 2011, over 70 000 in the whole network.

 

Award Credits

Contributors:

Innovation & Mobile manager :	Thomas De Vos (The Reference)
Vice President Product and Traffic :	Christophe de Rassenfosse (StepStone)