The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Automobile Rich Media Online Ad
Many drivers have only a vague idea of how a blind spot monitor would help them drive more safely.
This homepage takeover puts you in the driver's seat and shows exactly how the 2012 Camry warns you as a passing motorcycle disappears into your blind spot before zipping off ahead.
Contributors:
| Executive Creative Director: | Margaret Keene |
| Executive Creative Director: | Chris Adams |
| Creative Director: | John Payne |
| Art Director: | Patrick Simkins, Brian Frisk |
| Copywriter: | Graham McCann |
| Director of Integrated Production/Multimedia: | Tanya LeSieur |
| Interactive Producer: | Morgan Keller |
| Execuitve Interactive Producer: | Tina Gongsakdi |
| Product Specialist: | Paul Watson |
| Production Company: | Sabertooth |
SAATCHI & SAATCHI LA
Location: USA