The Web Marketing Association is proud to present this 2012 Internet Advertising Competition Award for
Outstanding Achievement in Internet Advertising.
Best Retail Mobile Application
Babybot unites 14 of the hottest brands in modern baby in this fun, addictive Christmas app. Players grow, nurture and decorate their very own 'bot tree' for a chance to win huge prizes. Babybot creates a powerful combo of brand engagement, product placement, social media, e-commerce and a massive co-branded partnership in a branded game so simple, even a child can play it!
Contributors:
| Creative Director: | Michael Tran |
| Creative Director: | Renee Bender |
| Illustrator: | Felix Wong |
| Developer: | Boris Cosic |
| Copy Writer: | Lisa Wong |
| Art Director: | Mike Kam Lee |
BABYBOT
Location: Canada