Aimed at C-level executives as well as high-level business and IT managers, this video uses both IBM researchers and technology experts as well as real-world IBM customers to showcase why IBM industry-leading systems are so critical to creating competitive differentiation and to driving innovation for IBM customers.
Contributors:
| Account Executive: | Sherri Leopard |
| Executive Creative Director: | Joan Doolittle |
| Creative Director: | Patrick Cullie |
| Assoc. Creative Director: | Corien de Jong |
| Sr. Copywriter: | Patrick Cullie |
| Sr. Interactive Designer: | Todd Violano |
| Sr. Editor: | Patty Love |
| Interactive Programmer: | Karina Halim |
| Interactive Production: | Kevin Anderson/Design Con Carne |
| Production Manager: | Martin Walaszek |
LEOPARD
Location: USA