Best B2b Online Campaign

To develop a new brand positioning, with key messaging and a refreshed look to help differentiate Jasper from other AI tools. The goal was to execute a bold, buzz worthy social campaign and refreshed homepage to advertise to marketers and businesses across North America.

Contributors:

Group Creative Director:	David Palmer
Associate Creative Directors:	Jaimie Hallarn & Laura Bell
Director of Strategy:	Sara Sabzehzar
Senior Social Strategist:	Abby Guthrie
Social Data Strategist:	Jonny Harris
Copywriter:	Sadie Graham
Motion Graphic Designers :	Kyle Castro & Arturo Acevedo
Designer, Content Creator, Video Editor:	Kiko Wu, Matty Chiu, Ryo Hayashida
Account Director & Producers:	Robyn Fennell, Taylor Lowe, Scott Mackay
Jasper AI Team :	Meghan Keaney Anderson, Meredith Ulmer, Kyle Williams and Zach Doyle

THINKINGBOX

Location: Canada