WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2012 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: m.Agriculture.com by Successful Farming® Magazine

For: m.Agriculture.com mobile app

Award: Best Magazine Mobile Application

Click here to see entry creative

About the Entry

The mobile version of Agriculture.com®, m.Agriculture.com, debuted in 2010. It provides an optimized extension of the familiar website of 17 years, providing growers the information they need, when and where they want.

Extensive research and tracking of Agriculture.com led to the mobile site seen today. Markets, news and weather along with the community on Agriculture.com are consistently the top pages. Because of this, visitors to m.Agriculture.com will immediately see a commodity price ticker scrolling at the top of the homepage and the top news stories of the day. The top navigation includes only Markets, News, Weather and Today for easy access and use.

In today's technology-driven world, it can be difficult to weed through apps to find the most useful one. On m.Agriculture.com, editorial staff does the leg work and features the top agriculture-related apps. It's possible to utilize m.Agriculture.com as an app as well - and not just by saving it to your phone's home screen. Using [A] Reminder in the Today category, helps to remind of upcoming events and tips for farm business based on the time of year.

Traffic at m.Agriculture.com has tripled in the past six months.This vitality is driving advertising support to record totals.

 

Award Credits

Contributors:

Executive Editor:	John Walter
Multimedia Editor:	Jeff Caldwell
Multimedia Producer:	Jason Meeker
Mobile Media Producer:	Justin Davey
Markets Bureau Chief:	Mike McGinnis